The Scientific Council promotes research in advertising and marketing ethics. The Council also spreads knowledge about RO 's work to both practitioners and academics. The goal is to increase the exchange of information between academia and industry . The Council operates mainly in three areas: research, information and support to RO's activities.
- Sanna Wolk, Associate Professor and researcher at the Academy of Intellectual Property, Marketing and Competition Law (IMC), the Faculty of Law, Uppsala University.
- Anja Hirdman, Associate Professor of the Department of Media Studies (JMK), Stockholm University.
- Jacob Österberg, Professor of Advertising & PR at Stockholm Business School , Stockholm Univeristy.
- Jesper Falkheimer, Rector and Professor in Strategic Communication, Campus Helsingborg, Lund University.